Following the unveiling of the Hublot Classic Fusionspecial edition “MYKONOS AEROFUSION CHRONOGRAPH”, on Mykonos Island last Summer, the Swiss watchmaking Maison HUBLOT opens its first boutique in Greece. A perfect location for the Brand, 3 Stadiou str. is in Syntagma square, right in the historical centre of Athens. At the inaugurationevent for the sleek 40 square meters boutique featuring innovative retail technology and ‘Pop-Art’ paintings portraying the iconic Hublot Big Bang watches, Ricardo Guadalupe (Hublot CEO) and John Gofas (Gofas CEO) invited prominent personalities from the fields of media, sports, science and art for the grand opening.


Athens: the city that gave birth to the fundamental democratic processes, created the first paths of scientific discourse and defined the concept of “fine arts”. Athens of ancient history, ancient civilization and the Acropolis – a monument of unique architectural perfection and beauty, which since the golden age of Pericles has been a synonym of culture as both an icon and an architectural wonder.
In this modern metropolis, overflowing with vibrancy, colour and energy under the blue Attic sky, the first HUBLOT Boutique in Greece, in the center of Athensat Stadiou Street, fits perfectly.
Hublot opened its first boutique in Paris in 2007, on Rue Saint-Honoré. Since then, the luxury watch brand has continued to grow and develop, and now has a strong presence across the globe. Located in some of the finest streets and most prestigious districts in the world, all the Hublot boutiques are being continuously reinvented. It was therefore now time to be present in the city of the seven hills.



Founded in Switzerland in 1980, HUBLOT is defined by its innovative concept, which began with the highly original combination of gold and rubber. This “Art of Fusion” stems from the imagination of its visionary Chairman, Jean-Claude Biver, and has been driven forward by CEO Ricardo Guadalupe since 2012.
The release of the iconic, multi-award-winning Big Bang in 2005 paved the way for new flagship collections (Classic Fusion, Spirit of Big Bang), with complications ranging from the simple to the highly sophisticated, establishing the extraordinary DNA of the Swiss watchmaking house and ensuring its impressive growth.
Keen to preserve its traditional and cutting-edge expertise, and guided by its philosophy to “Be First, Different and Unique”, the Swiss watchmaker is consistently ahead of the curve, through its innovations in materials (scratch-resistant Magic Gold, ceramics in vibrant colours, sapphire), and the creation of Manufacture movements (Unico, Meca-10, Tourbillon).
HUBLOT is fully committed to creating a Haute Horlogerie brand with a visionary future: a future which is fused with the key events and brands of our times (FIFA World CupTM, UEFA Champions LeagueTM, UEFA EUROTM and Ferrari) and the finest ambassadors our era has to offer (Kylian Mbappé, Usain Bolt, Pelé).
Discover the HUBLOT universe at our network of boutiques located in key cities across the globe: Geneva, Paris, London, New York, Hong Kong, Dubai, Tokyo, Singapore, and at